
Overview
Apex Insights Suite grew out of the original Sim-Racing Timing App into a full telemetry and real-time AI coaching platform, spanning sim titles including Assetto Corsa and iRacing. In August 2026 it ran the 24 Hours of Zolder on two Porsche 911 GT3 Cup cars in the GTC class — cars we had no hand in building. Telemetry and onboard video arrived together and stayed aligned, green flag to chequered, every stint through the night.
From timing app to coaching platform
Apex Insights Suite started life as a Sim-Racing Timing App. It has grown into a full telemetry and real-time AI coaching platform, still built around the same driver-facing purpose: turning lap data into coaching a driver can act on immediately, in a race-school setting and beyond.
The build behind the rig
The AI-assisted coaching rig a driver sits in is a genuine formula car monocoque, converted in-house — mounting brackets bonded to the tub, an actuator fitted, power electronics wired in. The finished experience and the fabrication behind it are the same programme.

Sim-title breadth
The telemetry layer spans multiple sim titles, including Assetto Corsa and iRacing — the same coaching engine used behind ARC4’s real-world telemetry sits over sim data too.


From the cockpit
The coaching engine reasons over the same driver’s-eye telemetry the driver sees — steering, pedal and dash data captured lap after lap, whether the car is real or simulated.

Let’s talk
If you want telemetry and real-time AI coaching built for your own vehicles, sim platform or race programme, bring the spec and we’ll scope it as a fixed-scope project.
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